Sogo mission

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Sogo exists to make our customers feel a million dollars!

We love the buzz our customers walk out of the salon onto Brunswick Street or the confidence boost we see in the brides we style.

We also love the everchanging seasons and trends in hairstyling techniques, hair colouring and beauty.

We take great pride in the products we supply for our customers – they must be gentle for us to use and not tested on animals.

Please don’t take our word for it though – check out what our customers have to say and the awards we take great pride in.

We’re a group of girls who just love to have fun


Latest Sogo news & testimonials

We’re turning 17 and you’re invited
That’s right! We turn 17 on 16 June and we’re celebrating all week!

And, the best part is – you’re invited! Book a Sogo service...

Sogo’s wig grooming service for Cancer Council

 

 

 

 

 

 

The Cancer Council runs a free in house wig service that offers wigs and fittings for any cancer patient undergoing treatment. And, for many...

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